Transforming Culture: Driving Business Value ThroughTalent Equity & Mobility
+ Large Enterprise | Cosmetics Industry
+ Stakeholders: CHRO, Teams across 23 brands and 750 creative positions
+ Critical Juncture: Moving culture from a social issue to a business issue; addressing Millennial attrition
Return on Investment:
100% ROI, with $1 in culture generating $2 benefit.
How a Cosmetics Giant Revolutionized Talent Attraction and Retention
A multinational cosmetics company faced significant Millennial attrition, initially believing it was solely a compensation issue.
We intervened, conducting a comprehensive pay equity analysis and transforming their entry-level creative pay structure across 23 brands and 750 positions into 4 distinct grades, creating "mini promotions." Simultaneously, we implemented an organization-wide talent mobility strategy, enabling seamless movement between brands.
This strategic shift moved culture from a "social issue" to a core business driver, leading to dramatic improvements in talent acquisition and retention.
Impact at a Glance
+ 95%+ Offer Acceptance Rate: For entry-level creative positions
+ 90%+ Employee Retention: Achieved through talent mobility
+ 100% ROI on Culture: $1 invested generated $2 benefit
+ 4 Pay Grades Created: From a single entry-level pay band
+ Organization-Wide Mobility: Enabled talent movement across 23 brands
+ Culture as Business Driver: Shifted perception and strategic focus.
